Branding vs. Marketing You don't put the walls up until you've poured the foundation, and you don't pour the foundation before you've graded the lot. Further, none of that happens without first drafting blue prints with precise measurements and direction. If we won't build our homes without planning, mapping, vision casting, and intention,
Inbound Marketing - It's Easier Than You Think [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] You’ve probably heard the term “Inbound Marketing.” You’ve seen the hub-bub about it in every marketing related resource you follow. But what’s the big deal? Why is Inbound Marketing so popular and how can you actually apply it to
There Might be a Robot in Your Closet [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] For a long time, there’s been a fight to ensure humans stay relevant in the age of data and automation—an effort to combat the whole “robots are taking over the world” idea. We’ve even wrote about Humanizing Automation in previous blogs!
How Do I Grow my Email List? [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] As marketers we spend a lot of time talking about email best practices—things like how to generate a catching subject line, what kind of graphics should you use in your email, what time of day should you send an email
Get Organized this Year on Social Media (2018) [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] It seems like every week our favorite social media platforms force us to change something — adapt to a new layout, update settings, or agree to new terms & services. But don’t take my word for it. Let’s take
Mobile Search Killed the Desktop Star [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] Whether or not you understand the elaborate ins and outs of digital media, it isn’t hard to comprehend the impact mobile smartphones have made on our daily lives. Our mobile devices have become more than just an every-day care item. Today,
Customize Your Business: Let Your Culture Work for You [ORGINALLY WRITTEN FOR AND PUBLISHED ON KEYMEDIASOLUTIONS.COM] As a business owner or leader within an organization, growth projections, goals, and sales are often high on the priority list. Numbers and statics are among the usual suspects in determining success and the common denominators in
La Vida Ensena - Life Teaches Imagine this…you’re about 10. Two younger sisters…7 and 2. It’s summer and the only things you really care about are cool softball bruises and how many different tan lines you can get from the swimming pool. That was my first lesson. In life, ‘WITHOUT STRUGGLE, THERE IS
Challenging the Dinosaur Theory I first thought about counting all the unfinished articles and entries I've got tucked away as to remind me of my lack of blog activity and hopefully spark some inspiration to finish one (or a few), but I worried by the time I finished counting I would have lost
Capes Will Be the Death of You My Superwoman Story. For as long as I can remember I've always been superwoman to the people I considered important. I've been the fixer, the giver, and the make-it-work-er. If you've never been this person for someone you care about, it's terribly exhausting, and I never
If I’m being completely candid, I don’t know exactly what purpose this website serves other than simply a collection of my thoughts, ideas, projects, and ponderings. I hope you find something that enriches your life and encourages you to throw fear out the window.
